The Bespoke Facialist Formula: Your Step-by-Step Blueprint to Confidence and Success
- Sarah Johnson
- May 3
- 3 min read
If you’ve been following me for a while, you’ll know how passionate I am about raising the standard of facial treatments in our industry. Over the years, I’ve built a thriving business based on results, trust, and a truly bespoke approach to skincare — and now, I’m opening the doors to show you exactly how I did it.
The Bespoke Facialist Formula is my brand-new programme designed to help aspiring and established facialists confidently deliver high-level treatments that actually get results. But this isn’t just another course filled with surface-level advice. This is a detailed, step-by-step blueprint built from everything I’ve learned in my 20+ years of hands-on experience and continuous development.
So what exactly is The Bespoke Facialist Formula?
It’s a guided programme where I teach you how to:
* Carry out in-depth consultations that give you clarity and direction
* Understand skin on a deeper level, so you feel confident recommending treatments and home care
* Create treatment journeys that feel personal, luxurious, and results-driven
* Build genuine client relationships that lead to loyalty, word-of-mouth referrals, and long-term success
* Develop the mindset and habits that support a business you love — one that works around your life, not the other way around
Inside the programme, you’ll learn how to simplify what you’re offering, find your unique voice as a facialist, and futureproof your career by developing a signature client experience that sets you apart.
This is the exact approach I’ve used to grow a fully booked facial business, work school hours, support my family, and mentor others — without burning out or losing the joy in what I do. I’ve taken all the guesswork out, so you can fast-track your progress with support, structure, and real results.
Who is this for?
This programme is for you if:
* You’re a facialist who wants to feel more confident, capable, and professional in your consultations and treatments
* You’re tired of offering the same as everyone else and want to stand out for the right reasons
* You’re ready to stop winging it and start working with a proven process that actually works
* You want to feel proud of the results you achieve — and charge accordingly
Whether you’re newly qualified, feeling stuck in your current business, or simply ready to grow, this is the support you’ve been waiting for.
Doors Close in 24 Hours
Right now, I’m welcoming the very first group of women into this initial round of The Bespoke Facialist Formula. We’ve already got a brilliant group of facialists inside, and I’d love to invite you to join us — but there are only 24 hours left to enrol before the doors close.
If you’ve been sitting on the fence, now is the time. The next round won’t open until September, so if you want to move forward now, alongside other women who are ready to grow and support each other, this is your moment.
I’d love to have you inside this first group. Let me show you how to bring your facial business to life — in a way that feels aligned, confident, and fully bespoke to you.
Click the link below to read more about the programme and to join us now!
If you have any questions before joining, please reach out via my socials or email info@sarahjohnsonfacialist.com — I’m always happy to help.
Sarah x
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